5 Steps to Attracting Wealth in Your MLM or Direct Sales Business

As you read this article you will begin to realize there may be some crucial elements missing from how you build your MLM business.

Step 1: Realize that you are not your MLM.

What does this mean you might ask? It means that you are your business, not your company or products.

Step 2: You get what you focus on.

You should always focus on attracting leaders to you, not just your average Joe opportunity seeker. Opportunity seeker leads are not a good target market because most of them don’t have what it takes to succeed. Focus on helping the people who show you they are serious and deserve to be helped.

If you were starting a health club you wouldn’t contact musicians to help you launch your business would you?

Step 3: Ditch your “names list” of friends and family, they are not your prospects. Your friends can sometimes try to bring you down. Have you ever heard the saying “you’re only as rich as the 10 people you most frequently associate with”?

Having a target market of people who have a sincere desire to expand their personal wealth is a major key to your success. Cold calling leads from a list or trying to recruit every waiter in town is one of the reasons why 97% of network marketers fail.

Step 4: Use direct response style internet marketing and offline marketing techniques.

Internet marketers are savvy entrepreneurs who sell with emotion. People buy with emotion and justify with logic. This is an age old bit of sales wisdom that you can take straight to the bank.

Step 5: Believe that what you are selling is of value and provide value to your prospects. Give more back than your expect to receive and you will receive more that you ever gave.

A lot of network marketers are so busy pushing the dream to the wrong people, they fail to realize that they need to provide value to their real prospects, the people who love network marketing and the idea of creating residual income. Understand that your success in any endeavor will come from making people realize that you are the person they want to work with.

The other key secret is don’t be needy, you will be much more attractive to your prospects when they think you don’t need them.

People can join your MLM company with any number of distributors, your marketing should focus on making them want to join you. Once you start implementing some of these basic concepts into your business, you’ll open up a whole new world of possibilities for yourself and your downline.

If you’d like to learn more about how to build your MLM or direct sales business using the internet, just head over to my web site, because the steps you take to today can reap huge rewards for you tomorrow.

What is Email Marketing – How Spam Plays it Role and Direct Opt in Email Marketing

Email marketing is how to reach your target market in the most professional, efficient and successful way. It is not only a great way to send out newsletters, promotions, and eCards, but on the other hand it’s an excellent way to expand the reach of business announcements. For example, if you’re sending out a press release, you might only think about using a press release distribution site to do so. Which makes it a great and essential way to developing a great online presence.

Email marketing is where you broadcast your goods or services to prospective users/customers (including current ones) via the medium of email. Most companies seem to outsource their email marketing to “specialists” who will perform the work for you; broadcasting to your chosen/provided/purchased mailing list and providing the relevant statistics back to you.

It can also be used to improve the relationship between a business and its customers or to gain new customers. But just like any other form of communication, it was great until it was used and abused and now has to be approached in an entire different fashion. Anybody having a bad day can go ahead and click on the spam button and submit that complaint, but your chances are much lower if that recipient is not blinded by an email forcing an ad down their throat how you increase your brain size.

Spam and Email Marketing

Spamming is stupid and annoying, and companies engaged in the practice don’t have a clue about doing business online. There’s a gray area of spam too is where you’re automatically “opted-in” to receive sales messages when you reserve a hotel, rent a car, or make a purchase. Spam mailings are sent to internet-users without their permission on it. The email addresses often are collected illegally form different forums, guest books, and on-line billboards with a low protection quality.

So before you can use email marketing, make sure that the person you are marketing to is your qualified subscriber. And one way to know this is that you should send a confirmation email that the subscriber will click on a link to confirm that they want to receive emails from you. This way you won’t be reported as a spammer.

So basically permission in email marketing occurs when recipients have taken action to explicitly request you add them to your email address list. For example, your favorite restaurant is sending you permission email marketing messages after you give them your email address.

Direct Email Marketing

Direct email involves sending a promotional message in the form of an email. It might be an announcement of a special offer, for example. It can also be described as the process of sending targeted opt-in emails to your permission mailing list. With our direct email marketing software you can reach out and communicate with your customers using an easy, affordable and effective platform.

Email marketing is an inexpensive and easy way to communicate with your customers. It is also terribly ineffective for most organizations and easy to measure. You should know how to master email marketing communications with a comprehensive look at best practices and winning strategies for getting and keeping quality subscribers, increasing deliverability and open rates, writing good headlines and content, saving time, getting readers to take action and it will work wonders for you.

Use Direct Communication on Your Site

You should also use some kind of direct communication on your site. Because we are all human, you have to use some kind of direct communication that is human orientated besides words in order to get their attention or to keep their attention. We are human, we want to interact. We want to hear somebody’s voice. I suggest that you use audio of some sort, whether you are using an audio player or you record your own audio and put your own button up there or use some third party service, it does not matter. Or you can use video, if you can make a video of yourself and put it up there, great, there are a lot of third party services out there that will let you do video, or you can hire somebody else to do it for you. If not a video of yourself, do a video of somebody else. Anything of the sort like that is direct communication that has a human voice.

I also suggest to put your picture up there. People want to see who they are dealing with. I have seen a lot of landing pages without pictures, I put my picture on there, I always have and I notice different results when I have my picture on there and when I have it off. It is just more friendly. It is more human interaction. And always, the whole purpose of the landing page, do not get caught up in the graphics, do not get caught up in the whole makeover of your landing page. You want to get the headline, maybe a few lines or a paragraph, then make sure you have brighter colors there. And then you want to tell them what you want them to do. You want to tell them I want you to put your name or email address in so that I can give you something else, so that you can give them more information or whatever it is.

Just say, simply fill in your information below, your name and email address and that is it. You have to tell them what you want them to do. And then they are looking for more information still on what you told them from the first tiny little ad that you have them click through, they are looking for more information on your only two level instant pay program and why I should join. So guess what your auto responder series should be talking about, your only two level instant pay program and why you should join. Where can I get the information from, and if you are unable to write this out go to your sales page. If the program has a sales page get the information from the sales page. It literally, and this is a little trick from affiliate marketing that we have been using for a few years now, if you have a good sales page, each sub headline down the sales page is a title of an email, you can edit it a little bit.

But, you can use that as the title of an email. Then the body part of that under the headline until the next sub headline is their email. We have literally, with the affiliate programs while selling different things, we have literally gone down the page and got six or seven or ten emails out of a sales page, literally taking that sub headline and making it a subject line. And literally taking the body under that and making it an email and then signed off by see you on the next email in a couple of days and then sign your name with a link to you site. It is that easy. Can you write your own email, yes, if you want to, great. But some of us that cannot write emails can certainly get the information off of the sales page.

One thing is that you should write the way you talk, there is no magical thing like this is the magical word that will get you ten thousand sales, that is not the key, just write how you talk. And not full of a bunch of hype that people have heard for the past few years. People get immune to that stuff and it just does not work anymore. In this day and age it is kind of easier with all the scammers and everything online to generate sales if you lie and people believe you and they buy from you. That is why it is so important to have some voice on the site, some kind of video, some kind of human interaction on the site. And that is about it for pay per click initially.

Now you are probably wondering, and all of this is covered in the videos in our back office, we tell you how to get conversion rates and how to get your quality score up and different things of that sort, I am not going to go over it now because it is better taught in the videos. Now, I am going to give you some results that you can get from pay per click and like a plan of action that you can use in pay per click campaigns from whether you join a program today, anytime in the future, no matter where you are at now, you can always count on this type of plan, no matter what you are doing. If you choose to master pay per click, you can apply it in any future programs, products or anything you want to sell on the internet. You do not have to just stick with mlm companies or their products, you can find any products that you want on the internet or make up your own to sell and you can use the same strategy.